Its transit advertising displays appear on board the entire fleet of Amtrak’s Northeast Corridor rail service which includes Amtrak’s high speed Acela Express trains. The on board advertising medium consists of Poster, Back Lit Transparency and LED Moveable Message Displays. Poster Displays also appear in Amtrak’s Club Acela First Class Lounges in station stops at Washington, D.C. Union Station, Philadelphia 30 th Street Station, New York Penn Station and Boston South Street Station.
The important Northeast Corridor Route ( Washington , D.C. to Boston ) is Amtrak’s most profitable and successful. Major City stops include Washington , D.C. , Baltimore , Philadelphia , New York , Providence and Boston .
Amtrak’s Northeast Corridor Acela Service
FULL SHOWING ON BOARD DOMINATION PACKAGE
Half Showing Package
(Northeast Corridor / Washington , DC - Boston ) Call for details
On board Ceiling Mounted Movable LED Message Boards on Each Acela Express Car…
These message boards face passengers on each side of all six cars (2 per car) on board Acela Express. Each LED message is clearly visible from each passenger seat and rotates throughout the trip.
Advertiser receives:
Over 1,200 (12 - 14 words) monthly messages per message board
12 message boards per train…Over 14,400 messages per month (message count based on Monday – Friday travel) per Acela Express train.
To serve as an example LED Display may differ from actual
Important Stops , 2004
Because this is such a huge business route, demographics are extremely high:
Most are Corporate Executives, Business Owners and Managers, as well as those in High Level Professional, Technical, Sales and Marketing Occupations
Majority of Passengers are 35-54 years of age
60% Male, 40% Female
88% College Graduates
84% Traveling on Business / Frequent Business Traveler
Average Annual Income by Train Line is Broken Out As Follows:
Acela Express First Class Passengers… $140,000 +
Acela Express Business Class Passengers… $120,000+
